Explainer Animation for Whale Sense
Overview
Whale, a leader in innovative water control solutions, partnered with Bloom in Motion to bring their latest product, Whale Sense, to life through a dynamic explainer animation. The goal was to clearly communicate the product’s unique features and benefits in a visually engaging and accessible way.
The Product: Whale Sense
Whale Sense is a smart solenoid controller designed specifically for bathroom adaptations. It offers a proactive solution to one of the most common and costly household issues—flooding. By intelligently managing water flow, Whale Sense enhances both safety and sustainability in residential and assisted living environments.
Key Features Highlighted in the Animation
- Automatic Water Shut-Off: Whale Sense automatically shuts off the water supply after a preset period, significantly reducing the risk of bathroom flooding.
- Solenoid-Controlled Water Flow: The system uses solenoids to precisely control the water supply to the shower, ensuring reliable and efficient operation.
- Hands-Free Operation: When paired with a Passive Infrared Sensor (PIR), Whale Sense enables touchless activation, promoting hygiene and ease of use. It can also be operated via a retractive switch for added flexibility.
- Water Conservation: By limiting unnecessary water usage, Whale Sense contributes to more sustainable water management.
- Standalone Functionality: Designed to operate independently, Whale Sense can be installed in any bathroom as a dedicated water safety device.
The Creative Approach
Bloom in Motion crafted a clean, modern animation that clearly demonstrated how Whale Sense works in real-world scenarios. The visual narrative emphasized the product’s ease of use, safety benefits, and environmental impact. Through a combination of 3D and 2D animation, motion graphics, and voiceover, the explainer delivered a concise yet powerful message tailored to both technical and non-technical audiences.
Outcome
The explainer animation has become a key asset in Whale’s marketing toolkit, helping to educate customers, support sales conversations, and enhance product visibility across digital platforms.
Client:
Whale
Project Type:
Product Explainer Animation for Whale Sense
