Technology Explainer Videos for Volvo

Overview

Volvo, a brand synonymous with cutting-edge automotive innovation, sought a series of technology explainer videos that could communicate complex systems clearly—without relying on voiceovers or subtitles. This unique challenge was commissioned by PHM and brought to life through a creative collaboration with Bloom In Motion.

Challenge

The core objective was to distill intricate technological concepts into visually engaging narratives that transcended language barriers. The absence of voiceover or text meant every frame had to work harder—conveying meaning through motion, design, and clarity alone.

Our Approach

From initial storyboarding to final delivery, our team worked closely with Volvo’s technical experts to ensure every detail was accurate and every concept was communicated with precision. We focused on:

• Collaborative Storyboarding: Mapping out each video to ensure logical flow and visual clarity.
• Technical Accuracy: Consulting with subject matter experts to validate every element.
• Visual Simplicity: Designing animations that were intuitive, elegant, and universally understandable.

Outcome

The final videos successfully met Volvo’s high standards—delivering clear, engaging, and informative content without a single spoken or written word. The client praised the work for its creativity, precision, and effectiveness in communicating complex ideas in a simple, accessible way.

Client:

PHM (on behalf of Volvo)

Project Type:

Animation & Visual Communication